Tag Archives: Smart Pizza Marketing

Episode 104 – 2022 Hot Marketing Trends with Bruce Irving

Welcome to the Restaurant Coach Podcast it is the cure for the common restaurant. Who do you go to to bounce ideas off? Do you have a mentor? How about a group of peers that can be a sounding board? My guest today is not only a great friend he is also my go to person when I have marketing ideas that I want to get feedback on. Bruce Irving is the founder of Smart Pizza Marketing. Bruce and I met about 5 years ago when we were both a part of a mastermind group for coaches and consultants.

Now to be honest, like a lot of people I had my hesitation about joining a mastermind group. I thought it was going to be a bunch of rah rah pump people up kind of thing. And it wasn’t. It was a group of peers that gave me feedback, suggestions, and held me accountable. I only wish I had found out the true power of a mastermind earlier. My business tripled after joining that first mastermind group years ago. I now below to a couple high level masterminds that have continued to consistently grow The Restaurant Coach Brand year after year. If you want to check out my mastermind group called Restaurant Masterminds…you can head over to RestaurantMasterminds.com to see what it’s all about.

Every October we get together for three days in Scottsdale Arizona for annual masterminds conference called The Restaurant Success Summit where we have 18 workshops in just 3 days! This is our three year anniversary. Well, it would have been 4 if it wasn’t for COVID in 2020. But, we’re back and at it. Bruce is speaking at the event and this year he is bringing the heat with hot new trends like YouTube Shorts, TikTok Ads, and guerrilla marketing ideas that are low to no cost but effective like crazy. So let’s jump into the studio and the conversation…

Show Links:

Book A Success Strategy Session

Get the FREE 3 Frames To Thrive Training Series

Get Daily Text Tips To Make Your Restaurant Better

Join The Restaurant Coach Nation

Grab the Audio Books

Grab Your Seat to The Restaurant Success Summit

Smart Pizza Marketing

Episode 89 – Marketing Predictions for 2022 with Bruce Irving

Welcome to another episode of The Restaurant Coach Podcast. It is the cure for the common restaurant. This year is already starting off with a wave of new challenges…new COVID variants, increase supply chain shortages, and the struggle to attract talent. Now along with challenges also comes opportunities if you are bold enough to take advantage of them. On this episode I talk to Bruce Irving from Smart Pizza Marketing. Bruce is a genius when it comes to marketing local business and he especially thrives at helping pizzerias dominate their market with a solid marketing plan. In this interview, Bruce shares his outline for starting a restaurant marketing plan from scratch. Plus, we also discuss some really hot topics right now like TikTok, NFT’s and Cryptocurrency! Let’s jump into the conversation…

Show Links:

Book A Success Strategy Session

Take the Restaurant Checkup

Restaurant Owner Bootcamp

Get Daily Text Tips To Make Your Restaurant Better

Join The Restaurant Coach Nation

Grab the Audio Books

Smart Pizza Marketing

Crypto for Business Facebook Group

Episode 51 – A Post Coronavirus Marketing Plan with Bruce Irving

Welcome to The Restaurant Coach Podcast, it is the cure for the common restaurant. On this episode we have a conversation with the one and only Bruce Irving from Smart Pizza Marketing as we dig down into creating your post COVID marketing plan.

But before we get to the interview, let’s about your numbers. Allow me to be honest with you. COVID -19 isn’t your fault, but how you ran your restaurant before COVID-19 is. Tracking and managing certain Key Performance Indicators or KPIs has never been so important. In fact, I would bet that you could be leaving 5-15% on the table by not monitoring your KPIs. I partnered up with the leading KPI expert in the world, Darren Manzari and we created a system that will not only allow you to track and manage your KPIs, we’re going to coach you on how to improve them so you can put more money in the bank. You can start by taking the Restaurant KPI Mastery Challenge to see how effective you are right now at running your restaurant. It just takes a few minutes and I am sure the results will shock you. Head over to www.restaurantKPImastery.com  to take the challenge. Okay enough of the sales pitch, let’s jump into the episode with Bruce Irving.

Episode 35 – Badass Marketing with Bruce Irving

Welcome to The Restaurant Coach™ Podcast it is the cure for the common restaurant. My mission is simple: to give you more ways to turn your restaurant into the kick-ass establishment, you know it can be. This podcast will be a mix of expert interviews and some deep dives into topics that you requested. Remember you can always email me topics or questions at donald@therestaurantcoach.com

With that, let me introduce today’s guest:

I am honored to have back on the show Bruce Irving from Smart Pizza Marketing.

Show Links:



East Village Pizza

Restaurant Masterminds (get full access to The Restaurant Success Summit)

Smart Pizza Marketing

Thanks again Bruce for taking time to be on the show. You can see Bruce live and get some time to ask his questions that pertain to your brand at The Restaurant Success Summit this November. I’ll have the links added to the post for anyone interested in checking out Bruce’s podcast or if you are a pizza restaurant that is looking for a mastermind group to join, then you want to connect with Bruce at his website (link above).

In closing…

Getting the restaurant you and the life you want is not a far-fetched dream. There is power in taking action. There is power in joining a mastermind group and networking with other high achievers. You do rise to the level of your peers. Sometimes you need to jump in and play ball with the big dogs.

If you are ready to jump in with the big dogs, then sign up for my elite group called Restaurant Masterminds. ⁣

We start off in September with a 90 Leadership Boot-camp focused on The 7 Driving Forces of Restaurant Success to get you ready for our 2-day conference called The Restaurant Success Summit where you will get 16 workshops and immersed learning for 22 hours with 10 world class restaurant experts! ⁣

The new restaurant (and life) you want starts with a decision to attend. Do it now. Do it now. Do it now. Do it now. Do it now. Do it now. Do it now. ⁣

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